A creative and thoughtful mom, inspired by her daughter, running a successful online retail business providing girls with a positive choice in clothing, answers our 1-word questions in our weekly feature.

Name: Erin

WOTV username: Gis4Girl

Business or Industry: Retail

Website: http://www.gis4girl.com

Focus: Girls

Tell about yourself: Happy

Passions: Family

Where will you be in 5 years: Gis4Girl

Strengths: Kindness

Weakness: Kindness

How would others describe you: Creative

What do you love: Sailing

What makes you cry: News

What inspires you: Daughter

Where do you live: Illinois

What makes you laugh: Absurdity